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Feb 12

Prada Gets Animated

Posted by Anne-Fay on February 12, 2008. Filled under Advertising, Fashion, Innovation.

To advertise Prada’s Spring/Summer 08 collection, the ever-innovative fashion house has produced an animated short. In it, a blank-eyed nymph both models and interacts with the product: a couple of scuttling crabs become shoes and a fish transmogrifies into a handbag. Further blurring the lines between advertising and product, the illustrator [...]

 

Feb 11

Muji - A Quick Peak Across the Pacific

Posted by Gareth on February 11, 2008. Filled under Design, Greenhousing, Open Innovation, Retail.

If you are impressed by the Threadless business model and liked Staples Invention Quest but felt it was lacking something, you had best take a seat …
Last night my friend told me about Muji’s new innovation strategy in Japan. Their new CEO wants 30-50% of all new products to come from the public and hey [...]

 

Feb 11

Holy Crabs! A Reality Show That’s Actually Real?

Posted by Blake on February 11, 2008. Filled under Innovation, TV.

Let the record state that I hate reality TV. The reason why, is that they have as much in common with creativity and freshness, as Paris Hilton does with educated classy sexiness.
Now enter Deadliest Catch on Discovery Channel - The most innovative reality show on TV.
“Huh,” you say?
“Heresy!” you scream?
What about Mr. Cowell?
What about [...]